Fanjingshan Smart Tourism Mini-Program

Background

As a national 5A-level scenic area with growing visitor numbers, Fanjingshan's offline ticketing and guide services could no longer keep up. Management sought a digital upgrade for both service efficiency and visitor experience.

The Solution

We built a one-stop smart tourism mini-program with the following core features:

• Full scenic-area introduction showcasing Fanjingshan's natural scenery and cultural heritage
• Online ticket booking with time-slot reservation, cutting queue times
• Smart audio guides with route planning
• Real-time crowd data to help visitors plan their day
• Nearby dining and lodging recommendations

Results

Digitization measurably cut waiting times and raised the area's visitor capacity. Visitor satisfaction rose 30%, and management gained the data foundation for precision operations.